If you're a Denver native (rare, but possible), then you've been to Casa Bonita. Or at the very least, you've heard of it and heard the tales. If you're not from Denver, Google it. Better yet, Google Images it. Infamous even on South Park. (fast forward to the -3:00 mark)
Every city has a "Casa Bonita" kind of place. And every city has older apartment communities known to anyone over the age of 35. Kind of like a local six degrees of separation. "Oh, you're from Tulsa? I bet you knew someone who lived at _________." {wide eyes and lingering tone}
A branding spectacle, and from what I've heard, a cash cow during peak seasons. Let us all marvel at their shameless, self-satire and unapologetic acceptance of their brand.
Before I die, I have to find a Marketing Director or Developer who will let me design an apartment brochure version of the Casa Bonita menu, it's brilliant.
images via Artifacting
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